Ppt Chapter 8 Powerpoint Presentation Free Download Id 256212 Chapter 8. market structure monopolistic competition and oligopoly 1. monopolistic competition. it is something of a hybrid between perfect competition and monopoly. characteristics of a monopolistically competitive industry include: many sellers low barriers to enter slideshow 256212 by hao. Presentation transcript. chapter 8 dealing with the competition marketing managment tenth edition philip kotler. objectives • identifying competitors • evaluating competitors • competitive intelligence systems • competitive strategies • customer vs. competitor orientation. induce your competitors not to invest in those products.
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