The Worst Ad Campaigns Ever Enterprise But the bigger you go, the bigger the results—good or bad. 1. kendall jenner pepsi ad. this long commercial from 2017 follows along with a marching protest and features popular model kendall jenner watching and then joining it. Photo by stefan stefancik pexels in 1992, hoover – the vacuum machine company – ran one of the worst ad campaigns in the history of advertising. faced with the possibility of a recession, excess products, and decreasing sales rates, someone in the advertising team thought it would be a good idea to offer two free flight tickets to the us to any uk customer who bought over £100 worth of.
25 Worst Controversial Ads Ever Famously Bad Ads Bad Advertisements We've gathered together the most memorable marketing flops, follies and faux pas! 1. groupon's super bowl commercial. company: groupon. year: 2011. goal: create a hit commercial for the ultimate advertising stage: superbowl 2011. link: groupon super bowl ad. 5. coca cola, “new coke”. one of the most famous cases of marketing gone wrong goes all the way back to 1985. the coca cola company was dropping its shares to pepsi and to combat this they decided to change their traditional recipe to better match the taste of pepsi, branding it as “new” and changing the iconic logo. Takeaway. be careful about the emotions you’re evoking in your audience. if an ad might make its reader feel like she just got caught in a middle school style catfight between you and the local government, it’s probably best to scrap it. 5. burger king botches their own version of “where’s waldo.”. A former studio marketing exec told vulture, “this is one of the worst marketing campaigns in the history of movies.” the fact the film cost $250 million to make and made just $30 million on.
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